Everything you wanted to know about building a website

The price depends on scope – number of pages, amount of content, special features and languages. A landing page is the most focused and affordable option, while a full website is a bigger investment that pays for itself over time. After a short discovery call you get a clear, transparent quote with stages and payment terms – no surprises later.

A landing page usually takes one to two weeks, and a full website about three to six weeks. The biggest factor is how ready the content is (copy, images, logo) and how quickly things get approved. We set a schedule with clear milestones at the start of the project.

A landing page is a single page with a single goal – usually turning paid-campaign traffic into leads. A website has several pages, presents the business in depth, builds trust and brings organic traffic from Google over time. Many businesses start with a landing page and grow into a full website.

An understanding of your business and your clients is enough. A logo, photos and examples of websites you like are great but not required. We go over everything in the discovery meeting, and I also help with structure and copy.

That's exactly why design comes before development. Every project includes defined revision rounds, and we only move on once you approve. When discovery is done right, the design usually lands on the first version.

I build every website in line with the Israeli standard IS 5568 and WCAG level AA – keyboard navigation, colour contrast, alt text and more – and prepare an accessibility statement. Worth knowing: no website is ever fully accessible, and legal compliance remains the responsibility of the site owner. Real accessibility starts in the code, not in a plugin added at the end.

Every site launches with full technical SEO foundations: proper heading structure, fast loading, a sitemap, structured data (Schema) and social sharing tags. That is what Google needs to rank you. Rankings also depend on competition and content over time – which is why nobody serious will promise you "first place".

GEO (Generative Engine Optimization) means shaping your website so AI engines like ChatGPT, Gemini and Google’s AI answers understand your business and can recommend it. More and more people ask a chatbot instead of searching, and a site with clear content, direct answers and structured data is more likely to be mentioned.

Yes. I set up the content management to fit your needs and show you how to update text, images and blog posts yourself. Prefer someone else to handle it? There are care plans for that.

Security is part of the build, not an add-on: HTTPS, security headers, spam protection on forms and basic hardening, plus regular backups and security updates in the care plans. As with any system, there is no perfect security – but the risks can be greatly reduced.

A branded personal page behind a single link that brings together every way to reach you: call, WhatsApp, email, navigation, social profiles and one-tap “save contact”. Share it on WhatsApp or show a QR code – and the client saves you in their phone in seconds.

Yes, and I recommend it. A website needs updates, backups, monitoring and improvements like any business asset. You can choose a monthly care plan or reach out as needed.

Yes – in English and Hebrew. Most of the work happens over video calls, WhatsApp and email, so we can work together from anywhere.

Yes. Once the project is complete and paid for, the website, domain and content are in your name. You're not dependent on me – even if you stay on for maintenance, which I hope you will.